Metrics Certified: Masters

Elevate your marketing prowess with our Metrics Certified: Masters course. Learn how to navigate complex data landscapes, implement impactful OKRs, and drive consistent growth.

It’s time to demystify the complex world of product marketing metrics. Our Metrics Masters certification has been carefully crafted by industry pros to help you select the right OKRs, measure them accurately, and use metrics to shape your strategy.

You’ll gain a solid understanding of why metrics matter in business and how to revolutionize your approach to KPIs, ensuring you measure what matters most for your success. You’ll finish the certification armed with the knowledge and expertise to make impactful decisions and convert your metrics into sustainable business growth.

The curriculum is divided into several modules, including:

13+ hours of on-demand content that provide a deep dive into the vast landscape of product marketing metrics. Learn how to apply impactful OKRs with confidence.

Gain additional insights through bonus features with proven experts in the field, Mary Sheehan, Scott Shapiro, and Aaron Brennan.

6 templates to help you streamline your workflow and apply metrics effectively to shape your strategy.

60+ exam questions designed to test your understanding of the course material and ensure you’re ready to apply your newfound knowledge.

Enjoy lifetime access to all the course content, including any future updates. Refresh your knowledge whenever you like!

Ability to ask text-based questions throughout the course to clarify any doubts and deepen your understanding. All questions are answered by an experienced PMM leader.

Receive official certification upon passing all the exams to showcase your proficiency and elevate your professional standing.

Get personalized and actionable advice to your toughest product marketing questions, backed by Product Marketing Alliance’s entire knowledge base, using PMM-GPT.

Looking for lifelong L&D support? Discover how our Pro+ memberships stack up against our individual courses to find the best value for your investment.

Our certifications can be taken in three different ways. Discover each of their unique benefits and learn in a way that suits you.

The Metrics Certified course is for product marketers looking to up their metrics game. Whether you’re a product marketing newbie or a seasoned data analyst, this certification will equip you with all the tools you need to create impactful OKRs.

The course is 100% online and you can access it anytime, anywhere. You’ll work through the modules in chronological order, engaging with activities, tackling exam questions, and making use of handy templates. Once you’ve completed all the material and passed the exams, you’ll earn a certificate to showcase your new skills.

The course content, activities, and exams will take just over 13 hours to complete. However, the course is entirely self-paced, so you can take all the time you need to complete it!

For life! A one-off payment gives you unlimited to all the course’s content.

$500. This fee includes full access to all the features mentioned above, which you can use to reinforce your strategy and enhance your strategic value. Members receive 10% off, and alumni from any of our other courses will also receive 10% off.

You'll have two attempts at each exam. If you fail the first attempt, we really recommend revisiting the materials to help you pass the second time around. If we can support you further, please reach out to us for more help.

Fill key knowledge gaps and get everyone speaking the same language by getting your whole team certified. Book in a call to discuss group rates.